2013
Rockie Awards
Linen Building, Downtown Boise | Saturday, April 20th, 2013
Afterparty at Neurolux Lounge | Purchase Tickets
Linen Building, Downtown Boise | Saturday, April 20th, 2013
Afterparty at Neurolux Lounge | Purchase Tickets
National Cine Media
PromoShop
ESP Printing & Mailing
Hampton Inn Suites
Victoria Greener Photography
Idaho Steelheads
Red Light Variety Show
A Special Thanks
Nicolet Laursen (Rockies Gallery Curator), Holly Sue Kerns (BAF President)
Jackie Elo & Conrad Garner (Rockies Designers)
Gloria Miller (Promotions), Erin Trimble (Finances)
Nichole Santa Maria (Rockies Judging Chair), Katherine Johnson (Raffle coordinator)
| CATEGORY | AWARD TYPE | NAME OF AWARD | RECIPIENT OF AWARD | CLIENT NAME |
|---|---|---|---|---|
| 1 | SILVER | Idaho Shakespeare-Television | KTVB News Group | |
| 2 | SILVER | Fantasy 4H Single Entry- Television | CLM | Western Idaho Fair |
| 3 | GOLD | She’s The One-Television | Drake Cooper | Jensen Jewelers |
| 3 | SILVER | Potato Gun Demo-Television | Mitchell + Palmer | Famous Idaho Potato Bowl |
| 4 | SILVER | Powering Lives: Boise Bicycle Project-Television | HMH | Idaho Power |
| 5 | SILVER | The Perfect Pour- Television | The Agency | United Dairymen of Idaho |
| 6 | SILVER | Take It/Took It | Andrew Vawser, Neuhoff Communications | Washington Street Pawn |
| 7 | SILVER | Stinker Campaign- Television | Rizen Creative | Stinker Stores |
| 8 | SILVER | Powering Lives Campaign-Television | HMH | Idaho Power |
| 9 | SILVER | Prices So Low-Television | daviesmoore | Winco Foods |
| 10 | SILVER | Night Team- Television | KTVB News Group | |
| 12 | SILVER | Meatball Monday- Radio | Advantage Advertising | Roosters Waterfront Restaurant |
| 13 | SILVER | Wrong Impression-Radio | Petersons | |
| 14 | SILVER | Holiday Song-Radio | daviesmoore | Idaho Lottery |
| 15 | SILVER | Who Comes Up with These? -Radio | daviesmoore | Idaho Lottery |
| 16 | GOLD | Ski for Less-Radio | Drake Cooper | Jacksons Food Store |
| 16 | SILVER | Just for Kids Campaign-Radio | Just 4 KiDDs Dentistry | |
| 20 | SILVER | Soldier Mountain Ski Resort-Newspaper | SOVRN Creative | Soldier Mountain |
| 21 | SILVER | Social-Newspaper | daviesmoore | University of Idaho Alumni |
| 23 | GOLD | Flagship Campaign -Newspaper | daviesmoore | University of Idaho |
| 23 | SILVER | Angells Print 2012- Newspaper | Mitchell + Palmer | Angells Bar & Grill |
| 25 | SILVER | Apple LemonBrite-Newspaper | Melaleuca | |
| 32 | SILVER | Kristin Armstrong Airport Ad-Out of Home | daviesmoore | University of Idaho |
| 33 | GOLD | Diamond Bright Rooster-Out of Home | Melaleuca | |
| 34 | SILVER | Burma Shave Signs- Out of Home | Mitchell + Palmer | Paramount |
| 39 | SILVER | Lighting Science Billboard-Out of Home | Foerstel Desgin | Lighting Science Group |
| 40 | SILVER | Event Trailer-Out of Home | Idaho Lottery | |
| 42 | SILVER | Replenex Ad-Magazines | Melaleuca | |
| 43 | SILVER | Affinia Facial Care-Magazines | Melaleuca | |
| 44 | SILVER | EcoSense Nature-Magazines | Melaleuca | |
| 45 | SILVER | Stick It Ads -Magazines | CLM | Spider Tech |
| 47 | GOLD | My ID Prime Season Print-Magazines | Drake Cooper | Idaho Division of Tourism |
| 47 | SILVER | Tub and Tile Ad-Magazines | Melaleuca | |
| 49 | SILVER | Tooth Polish/Angry Teeth- Magazines | Melaleuca | |
| 52 | SILVER | Join the Club-Direct Marketing | CLM | Spurwing |
| 52 | GOLD | Season Mailer-Direct Marketing | Mitchell + Palmer | Opera Idaho |
| 53 | SILVER | Vitamin ID Coffee Sleeves-Direct Marketing | Drake Cooper | Idaho Division of Tourism |
| 56 | SILVER | Wooh Crew Gloves and Scarves-Direct Marketing | Idaho Lottery | |
| 57 | SILVER | Mustache Coasters-Direct Marketing | Drake Cooper | 44 North Vodka |
| 59 | SILVER | Celebrating 75 Years of Service - Collateral | Clearwater Power | |
| 61 | SILVER | Youth Works! Brochure - Collateral | Rizen Creative | Idaho Youth Ranch |
| 66 | SILVER | ISF Poster- Collateral | Foerstel Desgin | Idaho Shakespeare Festival |
| 67 | SILVER | EcoSense Mother Nature Campaign-Collateral | Melaleuca | |
| 68 | GOLD | Rock Show Invitations-Collateral | Drake Cooper | Jensen Jewelers |
| 68 | SILVER | Project Filter Autograph Cards-Collateral | Tri-Digital Group | Project Filter |
| 69 | GOLD | Usful Logo-Identity Programs | Drake Cooper | Usful Glassworks |
| 69 | SILVER | Idaho Youth Ranch Logo- Identity Programs | Rizen Creative | Idaho Youth Ranch |
| 70 | SILVER | Exergy Tour Stationary-Identity Programs | SOVRN Creative | The Exergy Tour |
| 71 | SILVER | The Velata Packaging-Identity Programs | Scentsy | |
| 72 | SILVER | Recruitment Campaign-Elements of Advertising | Neighborhood All Stars | Owen Jones/Adobe |
| 74 | SILVER | Autograph Cards -Elements of Advertising | Tri-Digital Group | Idaho Steelheads |
| 75 | SILVER | Thermographer Exploded-Elements of Advertising | Mitchell + Palmer | Fluke |
| 76 | GOLD | Inofile Chart MD/ Why Activate-Elements of Advertising | SOVRN Creative | Inofile |
| 76 | SILVER | Meet Turn Introductor -Elements of Advertising | Wirestone | Turn |
| 77 | SILVER | Velata Recipe Video Music-Elements of Advertising | Scentsy | |
| 80 | SILVER | Continuous Innovation -Elements of Advertising | Wirestone | Boeing |
| 81 | SILVER | Holiday Catalog-Sales Promotion | Melaleuca | |
| 83 | SILVER | Spring News Letter -Sales Promotion | daviesmoore | Simplot |
| 84 | SILVER | HP Virtual Server Intro- Sales Promotion | Wirestone | HP |
| 85 | GOLD | Fine Art of Watchmaking -Sales Promotion | Wirestone | Cartier |
| 86 | SILVER | Fine Art of Watchmaking-Sales Promotion | Wirestone | Cartier |
| 87 | SILVER | My Melaleuca Booth- Sales Promotion | Melaleuca | |
| 88 | SILVER | the Great Heist-Sales Promotion | Drake Cooper | Jensen Jewelers |
| 89 | SILVER | Super Fly Website- Interactive | Super Fly Fitness | |
| 90 | SILVER | cbhhomes.com-Interactive | Drake Cooper | CBH Homes |
| 92 | SILVER | Kristin Armstrong-Interactive | daviesmoore | University of Idaho |
| 93 | SILVER | visitidaho.org/my-id-Interactive | Drake Cooper | Idaho Division of Tourism |
| 96 | GOLD | Road to Treefort -Interactive | Retroscope Media | Treefort Music Festival |
| 96 | SILVER | Scribe Video-Interactive | Mitchell + Palmer | ProTeam |
| 97 | SILVER | Vitamin ID Pandora Video- Interactive | Drake Cooper | Idaho Division of Tourism |
| 98 | SILVER | Pandora Placement- Interactive | Drake Cooper | Idaho Division of Tourism |
| 99 | GOLD | Name That Scratch Game-PR | Idaho Lottery | |
| 99 | SILVER | Grand Opening- PR | Red Sky PR | Dave & Busters |
| 105 | GOLD | drakecooper. com -Self Promotion | Drake Cooper | |
| 106 | SILVER | A Night at the Stone-Self Promotion | Wirestone | Night at the Stone |
| 110 | SILVER | Christmas Card-Self Promotion | CLM | |
| 114 | SILVER | Hannah/Dad-Public Service | Tom Frank, Neuhoff Communications | Shaken Baby Prevention of Idaho |
| 116 | SILVER | Own Your Destiny/Take the Pledge Outdoor - Public Service | SOVRN Creative / House of Davis | J.A. & Kathryn Albertson Foundation |
| 119 | SILVER | End the R-Word Video- Public Service | Treasure Valley Down Syndrome Association | |
| 120 | SILVER | Company Brochure-Public Service | Murie Design | Buy Idaho |
| 123 | SILVER | 7th Xtreme Holiday -Public Service | Wirestone | |
| 125 | SILVER | Treasure Valley Campaign- Public Service | Stoltz Marketing Group | United Way of Treasure Valley |
| 126 | SILVER | Diamonds in the Rough-Public Service | Melaleuca | |
| 127 | GOLD | Life is Mandatory Movie Poster Campaign- Public Service | Melaleuca | |
| 127 | SILVER | Own Your Destiny TV Campaign - Public Service | SOVRN Creative / House of Davis | J.A. & Kathryn Albertson Foundation |
| 129 | SILVER | Soldier Mountain Ski Resort Ad-Potpourri | SOVRN Creative | Soldier Mountain |
| 129 | GOLD | Look at the Milk- Potpourri | The Agency | United Dairymen of Idaho |
| 130 | SILVER | Sexual Violence- Potpourri | daviesmoore | Idaho Department of Health |
| 131 | SILVER | Simplot Corporation Video-Potpourri | SOVRN Creative | Simplot |
| 133 | SILVER | Next Gen Product Launch-Complete Campaign | Mitchell + Palmer | ProTeam |
| 134 | SILVER | Own Your Destiny Campaign-Complete Campaign | SOVRN Creative / House of Davis | J.A. & Kathryn Albertson Foundation |
| 135 | GOLD | My ID-Complete Campaign | Drake Cooper | Idaho Division of Tourism |
| 135 | SILVER | Big Idaho Potato Truck-Compelte Campaign | Foerstel Desgin | Idaho Potato Commission |
| 4 | CITATION OF EXCELLENCE | Shoot for the Moon-Television | Peppershock | Idaho Center Auto Mall |
| 5 | CITATION OF EXCELLENCE | Project Filter Inspiration -Television | daviesmoore | Idaho Department of Health |
| 45 | CITATION OF EXCELLENCE | Looking Back on 75 Years-Magazines | Clearwater Power | |
| 60 | CITATION OF EXCELLENCE | Trail Guide-Collateral | daviesmoore | Treefort |
| 65 | CITATION OF EXCELLENCE | Western Idaho Fair Handbook-Collarteral | CLM | |
| 67 | CITATION OF EXCELLENCE | Event Poster-Collateral | Neighborhood All Stars | Story Story Late Night |
| 68 | CITATION OF EXCELLENCE | Boeing 737 Employee-Collateral | Wirestone | Boeing |
| 69 | CITATION OF EXCELLENCE | Target Garden Center Logo -Identitiy Programs | Murie Design | Summer Winds Nursery |
| 81 | CITATION OF EXCELLENCE | Boise Convention and Visitors | Rizen Creative | Boise Visitors Guide |
| 82 | CITATION OF EXCELLENCE | Company Brochure- Sales Promotion | Murie Design | Buy Idaho |
| 87 | CITATION OF EXCELLENCE | The Kate Farms Exhibit-Sales Promotion | Northwest Media | |
| 88 | CITATION OF EXCELLENCE | Velata Product Launch-Sales Promotion | Scentsy | |
| 90 | CITATION OF EXCELLENCE | 3Flat e-Commerce Website -Interactive | Wirestone | 3Flat |
| 97 | CITATION OF EXCELLENCE | July Scent of the Month Video - Interactive | Scentsy |
A Special Thanks (Continued)
Tom Donahoe & Billy Mitchell (Emcees)
Nicole Brown, Steve Norell, Mike Herbener, and the entire BoiseAdFed team
Javier Barrera & Justin Yonk (Rockies Interactive Team)
Please pick up Rockie awards and artwork at North by Northwest
(601 W. Broad St., Boise, ID 83702, 208-345-7870)
the week of April 22nd 26th, 8AM 5PM.
